Box Vox

packaging as content

August 6, 2008

Packaging Erasers

EraserMore inexplicable evidence that kids love packaging. A blister pack of novelty erasers from Japanese manufacturer, IWAKO.

Is it parody à la Wacky Packages? Or an added touch of realism to traditional doll-house play? Judging from their web site, this is definitely a collectibles market. I doubt much ever gets erased in the miniaturized world of IWAKO erasers. This set of erasers was labeled “Erasers Junk Food” on the price code sticker.

(See a more wholesome example of eraser packaging, after the jump…)

MilkcartonsGable-top milk carton erasers from IWAKO

Randy Ludacer
Beach Packaging Design

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