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February 23, 2009
logo translations
Fanta Arabic packaging, photo by Graphicology.
Kind of behind on this, but a while ago I saw this post on Serious Eats with a gallery of designer J. Jason Smith's (Graphicology) photos of English and Arabic versions of Western product packaging, mostly of food.
Always interesting to see a visual language applied across different (literal) languages, yes?
I'm especially in love with this Froot Loops logo, with the happy Froot Loops standing in for letter forms. No real reason; maybe I'm just easily amused.
Clockwise from top left: Thai Fanta (Uninvolved Observer), Japanese Fanta (Tamoteru6), Korean Fanta (arthurohm), Chinese Fanta (Merel en Harald!).
Melody Chang
Wants-a Fanta
and by
Home Textile Package Design
Kudos
Consumerism
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The MKTG Tumblr Site
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Justin Kirkwood's brand fiction site
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The Unconsumption Tumblr Site
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What did you buy today?
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The Church of Stop Shopping
other pack-blogs
links
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The Man Who Moved Manhattan
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Belgian journalist, Tom Ronse's blog
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