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August 21, 2009
ZIPit Packaging
Photos from a review of the ZIPit in The Gadgeteer
I saw another packaging-related product at Gift Fair: the ZIPit battery operated clamshell package opener.
Unlike some manufacturers in this product category, they wisely avoided the negative irony of packaging their product in clamshell, opting instead for a paperboard carton. Not a prize-winning graphic design effort. (Might also be mistaken for a Glad garbage bag box.) Still, it does communicate the “As seen on TV” vibe that this product embodies…
The thing is, this is not the only “Zip It” product on the market. As is often the case with trademarked names, there are a number of other “Zip It” retail packages to be found in other product categories…
(See more Zip It packaging, after the fold…)
Upper left: a ZipIt box from Zipit Wireless; lower left: Zip-It steak sauce jar; lower right: a peg-able carton for a zip-it bag
The zip-it bags are a pretty fascinating late-night TV invention, in their own right….
Oh, and there’s also a Mac compression utility called Zipit.
Randy Ludacer
Beach Packaging Design
No Responses to “ZIPit Packaging”
Kudos
Consumer/Culture
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Rob Walker’s Design Observer Blog
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The MKTG Tumblr Site
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Justin Kirkwood's brand fiction site
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The Unconsumption Tumblr Site
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What did you buy today?
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The Church of Stop Shopping
other pack-blogs
links
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The Man Who Moved Manhattan
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Belgian journalist, Tom Ronse's blog
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I have the marlboro radio as pictured anyone want to make an offer on it?