Box Vox

packaging as content

November 27, 2009

Marlboro Doll Case

DollCase

Vintage Marlboro Cigarettes Barbie Doll case from a 2008 eBay auction:

“Marlboro Cigarette Barbie doll case….back when it was cool to get a cigarette case for your child’s doll!! …you had to order this special!….can be used as a box purse…..all intact but shows wear and some pen marks … Plastic PVC covering in still nice with no cracks to the edges….made by the Philip Morris co and has patent # on bottom…..VERY fun find for your collection!!”

(via Worthpoint.com)

Aside from the issue of cigarette branded children toys… The thing I don’t understand about this item is, if Marlboro was bending over backwards to overcome the supposed stigma of its “sissy” origins, how come they came out with a little girl’s doll case? How does this jibe with the tattooed man campaign?

Another couple of photos, after the fold…)

DollCase2

Randy Ludacer
Beach Packaging Design

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